Optimized Tradigital Marketing

Marketing is evolving at a fast pace...is your company taking advantage of the latest opportunities?

Optimized Tradigital Marketing Audit™	Traditional and Social Digital media marketing audit and evaluation
Breakthrough Results Marketing Roadmap™	Comprehensive marketing-communications & Social Media roadmap, strategic planning sessions & executive team facilitation
Customer Acquisition & Engagement	Direct mail, print, advertising, Facebook, Twitter, YouTube, e-mail, mobile & location-based apps
Sales Support	Collateral, kits, multi-channel media, employee training
Branded Content	Internal & external branded communications, e-newsletters, blogs, white papers, analyst/subject matter expert research, digital signage, thought leadership publications
Digital Media Production	Videos, webinars, YouTube clips, podcasts, digital signage, websites & web content
Market Research Insights	Data-driven marketing methodologies including niche segment analysis, surveys (online & offline), marketing spend tracking & analytics, competitor analysis
Product & Service Ideation & Launches	Crowd-sourcing, emerging technology roadmap, innovation workshops, marketing launch plans
Public Relations	Social Media Communities, Media & Influencer campaigns press releases, kits, conferences (online & offline)
Meetings & Events	Global capabilities

“My marketing department is stretched. I have to do more with less and don’t have the in-house resources and sometimes the expertise.”

“I’d like to have a better customer retention strategy. I figured out it’s a lot less expensive to keep customers than to acquire them.”

“I need to figure out how to acquire new customers more efficiently and effectively — I’m not sure what’s the right combination of traditional and digital marketing mix.”

“I have key projects to execute — revise our web content, a customer service cross-sell campaign, a brochure… it’s hard to find the right people.”

“We’d like to conduct some customer/industry market research — I’d also like to have a better handle on what my competition is doing.”